Temenos

The world’s leading banking software wanted some fresh ideas for their flagship billboards in Geneva Airport. Ideas that positioned Temenos as the software that will take the world’s best banks to their digital futures.

My approach

The spark for this idea was ignited in the research process, with the quote “no one really knows what the future of banking looks like exactly, but it will be digital”. From there I decided to push the brief to its limits. Taking everyday banking/shopping phrases and showing what they might mean in the future – powered by Temenos technology.

My role – concept, copywriter